Rant and Roll page 1

We have a theory

Life as we know it, is about cosmic balance

for every possible action

there is an equally possible reaction

and that is the reason why monks don't act on much

because they ain't about to rack up any more reaction bonuslink points on our cosmic credit card (no credit limit)

Last week was a great week with the clients

I had a 'this is why i'm in advertising' kinda week

great campaigns

fantastic creatives that got sold (that's real work, earned through blood, sweat and tears - my eczema soaked blood, our air-conditioning-unsoaked sweat, and of course the account managers' tears physical or otherwise)

Now this is the kind of week that got me laughing

and got me a little worried

Because this week came along

and it's one of those weeks when i say the say thing, but with a question mark,

THIS IS WHY I'M IN ADVERTISING?

Client after client

meeting after meeting

we were the dildos to the client's egos

we were the virginal a-hole of a very straight but very desperate junkie willing to do anything so to give birth to his precious conceptual babies

we were prince-fuckin-charmin-gint

The only respite is the fact that cosmic karmic credit card rewards the resilient, dedicated and true

and i don't wish proverbial cancer upon anyone

but i do smile because i'm a half-full glass kinda guy

so here's why the week so far is half-full

1. i'm proud that my creative teams got a chip off the ol' block and sold their souls and respective campaigns on their own. One art director even pulled off a jedi-like mind trick, to calm a nervous new Associate Account Director and briefed her on the preso deck. My creative team scares me. Good.

2. We got put through the meat grinder. But we sorta got to know the clients a lil better as well. And we got a pretty decent brief and direction at the end of the day. Sure it took 10 TV concepts to get them to agree on the direction, but hey, them conceptual babies are as cheap as a tissue paper filled with mastubatory sperm. Time to hit the drawing block again boys.

3. I saw a pretty awesome Barca team school them Manchester pansies in the art of football. Class.

4. I've declared a long weekend ahead. So it's time to die and get reborn. 

Mister clients, I ain't givin up just cause you're a bit of a shite. In fact, i'm gonna try and find a silver lining, so that i can see you in un-shite-like light. I've put in too much to see your brands get destroyed by inflation (economically and egonomically).